The Murchison Group Logo, Wilmington NC

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<v ->When I was very young, for whatever reason,</v>

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I became totally fascinated by my grandparents’ stories

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about the Great Depression years.

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My father was born, both my mother and my father were born

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just months before the great crash of 1929.

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So their first 10, 15 years of life

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was the Great Depression followed by the Second World War.

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And I just became totally fascinated by it

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and very afraid, just wondering,

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when could this happen again?

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And so it, it instilled in me a,

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I think a fairly high level of prudence.

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I know that for most people,

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the money that they have earned

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and built and saved and invested and grown,

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it has not come easily

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and it should never be treated lightly.

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Timing often is everything in life

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and timing can be a very, very big factor in investing.

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So the first thing that I will look for

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in any person to become part of this group is integrity.

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Integrity is absolutely essential.

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Over time, I think integrity will earn people’s trust.

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We’re looking for people who are competent.

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And then a third component is

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looking for people who really care,

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not just about their work or their career,

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but who really care about other people,

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because that’s the business that we’re in.

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We’re in the business of trying to make

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positive contributions to folks

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in the financial arenas of their life.

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So why work with us?

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Work with us if it seems to you

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that we share some values in common,

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that our philosophy makes sense,

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and that you think we could potentially

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have a good long-term relationship.

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One of the things that we have found

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is that we do the best work for people,

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we make the most difference

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when they are clients for a long, long time.

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There’s just a tremendous value

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in the long-term relationship,

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when you really understand people,

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you understand what they want,

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you understand what they’re afraid of,

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you understand their needs,

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and they understand how we work.

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And over time, they build trust and confidence

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and are able to stick with a plan.

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Sticking with a plan in the investment arena,

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in our view, is one of the most important

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contributors to success.

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We are 1000% focused on long-term relationships,

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not short-term transactions.

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I started this business really for one word,

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and that’s family, in all its many aspects.

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We try to operate our firm as a family

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in the sense of caring about each other

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and really thinking about what will work best

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for everybody in this firm.

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The idea of family goes beyond just our group.

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We try to think of clients as part of our family

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and we want everyone to care about them

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as much as we care about our own family.

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We think about numerous nonprofit clients,

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foundations, endowments, et cetera,

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as not just part of our family,

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but they’re part of the community family.

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All the people that they serve,

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whatever niche that they serve,

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that’s part of the family.

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Our tendency is is very strongly to be

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multi-generational in our thinking.

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We’re not just thinking about a particular set of time

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or a particular person’s life.

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We’re usually thinking about the next generations.

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What a fiduciary is or what it means to be a fiduciary

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is that you, by law, have got to put

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the interests of clients ahead of your own interests.

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30 years ago, legally, most of the people in our business

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were not considered fiduciaries

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from a legal point of view.

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But that is the way that I always thought of myself

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and that’s the way I wanted to build our firm,

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that we would operate that way.

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I don’t want ever to feel like somebody else,

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some other firm would care about any client of ours

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more than we did or more than I did.

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(upbeat music)