The Murchison Group Logo, Wilmington NC

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<v ->My name is Geoff Collins.</v>

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I am a financial advisor with The Murchison Group.

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I had known about Reid long before

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we were even working under the same corporate umbrella.

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And just hearing the amount of respect

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that the community and the people that I knew

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in the community that knew him, it was confirmation

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because the things that he said and did were all of the

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all the things that I’d heard about him, you know,

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the charitable giving, the time that he spends,

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habitat, the times that he spent, you know

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developing relationships with his clients

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and the integrity that he applies to all of those.

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It was just, it was confirmation just

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when we finally got a chance to meet.

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It seems in this business

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that a lot of advisors are on their own.

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And not only that, but they’re competitive,

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even with coworkers.

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And because we don’t focus on the revenue,

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we don’t focus on the numbers, we focus on the relationship.

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We know that if we help another advisor

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or if we are available to another advisor

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then it’s just that much,

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that much closer to achieving the goal for the client.

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So I think it’s pretty uncommon

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in this business to have this much

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of a cohesive work environment between advisors.

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Engineering background comes from a love of numbers

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and just the love of analyzing and problem solving.

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It gave me an ability to truly analyze problems, situations,

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and come up with solutions.

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We are always looking long term

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so when we say we’re gonna help them save

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for college or save for retirement,

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we’re gonna make the best long term decision.

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So when they do actually call you

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and tell you that they in fact, are retiring

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and they’re super excited about their retirement

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not only that, but they’re going to be okay financially.

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Or when a client calls and says

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I just wrote my last tuition check

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that we worked 18 years on saving, and I just

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wrote the last tuition check, and we don’t have any debt.

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It can be an emotional time, not just for the clients,

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but for us too, because it’s joy

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that we both have at the same, it’s simultaneous joy.

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We are enjoying the same thing that we planned for

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at the same time for different reasons.

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I guess more importantly

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because we have such good relationships with our clients,

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we know that volatility matters to them.

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Regardless of how long a view we have in the planning

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there’s still emotion tied to the volatility

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and we don’t want to discount that with our clients.

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And so when we advise clients in volatile times

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it’s really just assuring them that

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because we’ve made decisions prior to the volatility

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in the market based on long-term planning, that we can,

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we can ride out the storms together and know

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that we’re in it for the long run and we’re in it together.